Plastic Pollution Solutions Re-brand.
Branding & Visual Identity, Web Design
Having worked with Anthony from Plastic Pollution Solutions over the past few years, I was excited to be a part of his re-brand. I was asked to create a new logo which embodies his values and mission; to educate, engage and empower people to take action on the harsh environmental impact of plastic.
Anthony wanted a rebrand that appealed to different the different sectors in which he works, that being schools, community, government, and businesses. A concept surrounding the 'ripple effect' of community activism and his project growing was developed and translated into the new design.
Having an element of the ocean and it's playfulness was essential to capture the nature of his approach, but it also needed to be professional and impactful.
A new website and accompanying flyers, posters and other design collateral was also needed to boost the rebrand and give Plastic Pollution Solutions the voice it needed to stand out amongst the rest. I helped design the front-end of their new website, which was built and managed by Josh from Regen Room and Holliday Creative, and his team.
To view the full website or chat to Anthony about plastic pollution education, please click here.
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